Board & Staff
Professionally Jake works as a Property Manager for Merlone Geier Partners in the retail/shopping center, real estate sector. He manages a portfolio of 6 retail shop-ping centers and 1 regional center mall which equates to approximately 1.2 million square feet of retail property throughout Southern California. Jake’s professional background includes over 15 years of property, facilities, and operations manage-ment as well as security/law enforcement and executive protection. Jake specializes in the management and oversight of redevelopment properties and tenant related construction projects. Jake served the Laguna Hills Chamber of Commerce as the Vice President for the 2021 year. Jake has served as the Committee Chair for the Chamber’s Government Affairs division for the past 3 years and has served on the Laguna Hills Chamber Board of Directors for almost 5 years. Jake also currently serves on the Board of Directors for the South Orange County Economic Coalition. Jake also just celebrated 16 years of marriage to his beautiful wife Genevieve, and together they have 3 children, Trinity (16), Kiera (13) and Brandon (9).
A trusted real estate expert and Laguna Hills specialist serving Orange County Communities, Martha Haecherl is committed to providing best-in-class custom-er service and outstanding performance to each and every one of her clients. Martha joined the Board of Directors in 2021 and per primary focus as Secretary is recording the Board of Directors’ meeting minutes and updates to Policy and Procedure.
Sheri is one of the original founding board members. Sheri holds a B.A.
in Sociology from UCLA and previously served as the Events Director,
Vice-President and External Affairs Committee Chair. She has been involved in just about every other aspect of helping to build the Chamber into what it is today. Sheri offers printing services and products at Printex Printing and Graphics Inc. There is no print job too big or small for her. Sheri's business is in Laguna Hills and has been offering a wide variety of offset and digital printing services and products for over 38 years. Can’t forget to mention that Oliver has been faithfully serving as Head of Security for the past 6 years!
Clement Pepe is the "Founding Father" of the Laguna Hills Chamber of Commerce. After the South County Regional Chamber dissolved, Clement stepped up with a handful of other founding board members to create the foundation of what the Laguna Hills Chamber of Commerce has grown into today. Professionally Clement is a pioneer in the success/life coaching profession. He designed and started his success coaching practice in 1992. The system Clement designed is a proven method for success, based on a 3-step process. Clement works with business owners and sales professionals on increasing their sales and
self-confidence in the process.
As a lifetime resident of Laguna Hills, Patricia has been involved in many organi-zations. She is a member of the management team at Pumpkin City, which has been in Laguna Hills for forty-three years. Patricia helped create the annual October fundraising program which contributes thousands of dollars to many of our local elementary schools. Pumpkin City's Pumpkin Farm, Christmas Trees, and Strawberries has been an integral part of South Orange County for decades, providing family fun entertainment and memories one season at a time, as well as seasonal jobs for many. Patricia has been on several boards, including National Charity League, LHHS Alumni Association, as well as a current Parks and Recre-ation Commissioner in the City of Laguna Hills. She has been the Events Director for the Laguna Hills Chamber of Commerce for three years and looks forward to wearing another hat next year as Vice President. Patricia is very proud to be a resident of Laguna Hills and appreciates our city and our community. And as always, Go Hawks!
Jeff comes from four generations of bankers and passes that knowledge onto his clients. As a FINRA registered principal, Jeff helps individuals plan and implement comprehensive financial strategies and helps businesses implement compliant deferred compensation plans such as 401k plans. Jeff's primary focus as Membership Director is in expanding value to our members through their chamber membership.
Anna Lisa Lukes is a 25+ year Orange County resident with more than 20 years of experience and background in business, executive-level management, law, sustainability and Environmental, Social & Governance, fundraising, philanthro-py and public service. Along with Jay Lukes, a 40+ year Orange County resident, she is the co-founder of The Lukes Network, a purpose-driven full-service marketing, strategy, public relations, outreach, government relations and sustainability firm that serves the private and public sectors across industries. With its motto of “Do Well & Do Good”, TLN is unique because of its deep experi-ence with the Triple Bottom Line of People, Profit and Planet. She serves on the executive committee and board of Habitat for Humanity of Orange County, the County of Orange Workforce Development Board (Vice-Chair), the City of Laguna Hills Tra˛c Commission (Chair) and is on the Chapman University Industry Partners Council. Anna Lisa is thrilled to serve on the Laguna Hills Chamber of Commerce as its Ambassador Committee Chair and looks forward to engaging existing, prospective and new members alike.
As an Edward Jones financial advisor, Brady wants to understand what's most important to you. Using a 5-step process, Brady will help you build a personalized strategy to reach all of your financial goals. He will partner with you throughout your life, to help keep you on track along the way. Brady will be joining the Board of Directors in Q1 of 2022 with his primary focus being the LHCC budget and finance management.
Torrey is the newest board member for the Laguna Hills Chamber of Commerce as the Communications Director. Professionally, Torrey works in property management for Merlone Geier Partners and manages various commercial shopping centers in Orange County, CA including the soon-to-be redeveloped, Laguna Hills Mall. Her efforts on the Board of Directors consist of a renewed Communications Strategy, mixing together an effective blend of social media content, newsletters, membership networking, and public relations.
Carl joined the Chamber of Commerce in 2015, shortly after it had been reestab-lished in Laguna Hills. He was first elected to the Board in 2016 as a Director, and then as Secretary in 2017. In 2018, he was elected as the Chamber’s President and CEO. He has also served the Chamber in various other capacities, including chairing its Nominations Committee, as well as the Host Committee for various events, including several past State of the City Luncheons and this year’s Awards and Installations Gala. Carl and his wife Janine are the owners of Personalized Mortgage Express (PME), a full service commercial and residential mortgage company, which they founded in 2004. They live in Laguna Hills with their two children, Christian (16), and Sophia (10).
Jennifer joined the Laguna Hills Chamber of Commerce in April 2019. Having over 12 years of chamber experience with the San Juan Capistrano Chamber of Commerce, she connects the Chamber Members, Board, City, and its Residents together for a better Laguna Hills to live and work in.
Jennifer has a degree from Vanguard University in Information Technology Management. She grew up in Laguna Beach and now lives in Dana Point with her husband of 23 years, Tony, daughter Kate (15), and two rescue kitties,
Benny, and Kit-Kat.